Donnasrecipe.com tells us about vegan sensation, Tabitha Brown’s account of how her hair got its nickname. “One night while I was cooking live on Facebook I looked at her and said, my hair is growing straight at the top like Don King. They must be related! I’m gonna name her Donna and Donna was born! She quickly took her rightful throne in the world and began to show up and out,” says Tabitha.
In 2017, I did a big chop where I cut my hair off and had less than an inch of it. And then in 2018, I began to let my hair grow out free of relaxer. Since then, Donna has been the talk of my social media, where I get tons of comments and direct messages asking about the beautiful growth of Donna. “What does Donna use to keep her so healthy?” “How did Donna get so thick and full?”
With her business partner, Gina Woods, Tabitha Brown came up with natural and vegan ingredients that promote hair growth and retention for all of us to enjoy. “When [COO Gina Woods] and I were talking about creating Donna’s Recipe, we thought the brand should create desserts for everyone’s hair,” Brown added. “It’s desserts for hair to make that an amazing experience for people.”
The Sweet Potato Pie Collection pulls scents noted from the classic dessert and leans on the sweet treats essential ingredients for its formula. Cinnamon removes build-up from the scalp while the minerals in vanilla help stimulate blood circulation while sweet potato provides biotin. The five-piece collection centers on the LOC (leave-in conditioner/liquid, oil, cream) hair hydration method and consists of the Extra Creamy Shampoo, Extra Creamy Moisturizing Conditioner, Extra Creamy Leave-In Conditioner, Extra Creamy Hair and Scalp Oil, and Extra Creamy Hair Cream.
Donna’s Recipe launched in 2021 to help naturals promote hair growth and retention. Ulta Beauty has begun to sell the natural, vegan hair care brand’s hero products and the new Sweet Potato Pie Collection, starting Dec. 26, 2022 worldwide. (Madamenoire.com, 2022) Tabitha also sells Sunshine, her all purpose seasoning by McCormick, t-shirt apparel, customized jewelry, beachwear and accessories, bedroom decor, and books.